Amanda Long has extensive experience in CRM and marketing roles. Amanda currently serves as the Director of CRM at francesca’s®, where Amanda successfully launched a loyalty program resulting in significant revenue growth. Prior to this, Amanda held roles at The Michaels Companies, Inc. and Sally Beauty, specializing in CRM management and digital traffic. Amanda holds a Bachelor of Business Administration in Marketing from the University of North Texas.
April, 2022 - present
Global Director, CRM & Insights at Natura & Co
Deputy Director, CRM & Martech at Sotheby's
Global Director CRM Product And Technology Adoption at PageGroup
Senior Director, CRM Strategy at Foot Locker
Director, CRM & Retention at European Wax Center
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