Keelin O'Brien is an experienced UI/UX Product Designer currently serving as an AI-first UI/UX Product Designer at Freedom Mortgage since September 2025. Prior to this role, O’Brien worked as a Senior User Experience Designer at Symetra from July 2023 to July 2025, where responsibilities included user research and collaboration within product teams to enhance the insurance benefits portal. O’Brien also held positions as a Senior Product Designer at TeamSnap and a Visual Designer at Woot, Inc., contributing significantly to brand identity and marketing over five years. Earlier experience includes roles at Amazon, Phunware, and GoTV Networks, where O'Brien specialized in mobile UI/UX design for prominent clients. O’Brien holds a B.A. in Communications from the University of Washington, along with various certifications in user experience design and research.
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