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Pablo Potente

Co-CEO at Freemount Group

Pablo Potente is an accomplished executive with extensive experience in leadership roles across various companies in the media and digital ventures sectors. As Co-CEO of Freemount Group since February 2008, Pablo has demonstrated expertise in strategic development. Previous positions include Senior Managing Director at Manhattan Venture Partners and Co-CEO at Harrenmedia. Notably, during the early phases of career, Pablo served as COO at Performa Network, where the first Latin American Contextual Adnetwork was established before being acquired by Fox International Channels, and also played a pivotal role in founding Directa Network at Digital Ventures S.A. Educational qualifications include an Executive Education program at Harvard Business School focusing on Entrepreneurial Strategy and a degree in Business Administration from Universidad Catolica Argentina.

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Freemount Group

Founded in June 2007, Freemount Group consists of digital related businesses, with its first company being Harrenmedia. We believe that young spirited, talented people can work together across countries and make an impact in the world. During the last 10 years we have disrupted and delivered value to our clients in the advertising, market research, and customer satisfaction industries among others. Today over 150 talented professionals are part of Freemount Group spreading across 6 different countries in 3 different continents.


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