Alison Nichol

Alison Nichol is an accomplished Product Merchandiser currently with French Connection since February 2022. With extensive experience in footwear buying and product management, Alison previously served as Product Director at Blue Sole and held various buyer roles at companies such as FOOTASYLUM, JD Sports Fashion plc, and Office Shoes, where responsibilities included range development and brand mix optimization. Alison also operated a personal business focused on baby massage and yoga during a career break and has a solid foundation in buying and sourcing from a notable tenure at George @ Asda. Alison holds a BA Hons in Fashion Marketing and Communication from Nottingham Trent University.