Cate Newsom

Cate Newsom, PhD, is currently the Senior Director of Global Brand Strategy at Freshworks. Prior to this role, Cate was the Managing Director at Evviva Brands, LTD where they led the UK office in delivering brand strategy for various global companies. Cate also founded and led the global brand insight practice at Evviva Brands. With a background in clinical psychology, Cate has conducted international research studies and has experience in employer brand insight projects for global brands.