Wessam Elmona

Wessam ELMONA serves as the General Manager for the Middle East and Africa at FREYWILLE since 2017, with a tenure at the company beginning in November 1999. With extensive experience in retail management, ELMONA has contributed to the establishment and development of various business operations, including airport duty-free and boutique openings across multiple regions such as Saudi Arabia, Sydney, and Vancouver. ELMONA also has experience co-managing markets in the USA and South America, and has been involved in significant market analysis and business development initiatives. ELMONA holds a Master's degree in Business Administration, Management, and Operations from the American University in Vienna.