Milica Ignjatovic

Milica Ignjatovic is a seasoned marketing professional with extensive experience in brand management and innovation. Currently serving as Senior Brand Building Manager for the ice cream category at Frikom DOO since October 2022, Milica previously held the role of Group Brand Manager for Soft Drinks at Knjaz Miloš from June 2016 to October 2022, where notable achievements included launching award-winning campaigns and successfully leading major brand initiatives for Guarana and Tube. Early career experience includes roles at Carlsberg Srbija as a Trade Marketing Specialist, and at ESTIEM LG Belgrade as Vice President for Activities. Milica holds a Master's degree in Marketing Engineering and a Bachelor's degree in Management from the University of Belgrade.