Sofía Nazar Anchorena

Sofía Nazar Anchorena is a seasoned professional in growth and strategy implementation, currently serving as a Senior Consultant at Frost & Sullivan since February 2022. Throughout this role, responsibilities include engaging with clients to identify challenges and develop strategic plans tailored to their specific goals. Prior to this position, significant experience includes leadership roles at the Gobierno de la Ciudad de Buenos Aires, where project management encompassed public services regularization and COVID-19 testing coordination in Barrio 31. Sofía holds master's degrees in Marketing and Communication from Universidad de San Andrés and Université libre de Bruxelles, and is currently pursuing a Professional Ontological Coach Certification. With foundational experience from companies such as Danone Waters and ASAP, Sofía combines a strong academic background in economics and marketing with practical expertise in public sector projects and brand management.