Greg Cota

Greg Cota is a seasoned professional in the food industry, currently serving as the Sr. Manager of Strategic Projects at Four Seasons Produce since May 2023. Previously, Greg held key leadership roles such as Sr. Director of Produce Procurement Services at Sprouts Farmers Market and V.P. of Perishable at Fresh Thyme Farmers Market. With extensive experience in organizational leadership and strategic management, Greg specializes in P&L performance, team leadership, and produce procurement. Greg's background includes a focus on financial performance, employee development, and food safety, complemented by a strong foundation in both project development and market share growth. Greg's initial career phase included the role of Eastern Region Produce and Floral Merchandiser at Wild Oats Markets, demonstrating a robust capability in managing operations across numerous states. Greg is an alumnus of San Diego State University.