Montse Blanco Fernández

Montse Blanco Fernández is a seasoned marketing professional with extensive experience in developing and executing global marketing and brand strategies. As the Marketing Director and CMO at Fundación "la Caixa" since January 2007, Montse oversees a 22-person team, focusing on customer experience, corporate positioning, and performance evaluation. Previous roles include Director of Corporate Marketing and Programs, Director of Advertising and Corporate Image, and Brand Manager within the same foundation, as well as significant positions at Ogilvy & Mather and BBDO. Montse holds numerous relevant degrees from prestigious institutions such as IESE Business School, Esade, and New York University, enhancing expertise in management, digital business, and communications.