Guillermo Garcilopez is an experienced marketing professional with a robust background in both B2B and B2C sectors. Currently serving as the Director de Marketing - CMO at Atenzia since July 2016, Guillermo has led digital health project developments while integrating traditional marketing channels. Previous roles include CMO at Finizens, where Guillermo advanced digital financial management solutions, and Director de Marketing at Triodos Bank España, focusing on the brand's implementation. Additionally, Guillermo held key positions at McCann erickson, Europ Assistance España, E-QUALITY, and Tabacalera, contributing significantly to strategic communication, project management, and marketing initiatives. Guillermo's educational accomplishments include specialized programs in growth hacking, innovation, digital marketing, and management development from various esteemed institutions.
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