Victoria Lizárraga Peña

The venture studio solving LATAM's fundamental problems so that people can thrive, not just survive. We enable microbusinesses with technology. Our startups make use of EdTech, FoodTech, CleanTech and BeautTech to build solutions that strengthen Latin America's microbusinesses along the value chain. Our portfolio: Simón (https://holasimon.ai/) - The tiktok-style learning app to train small retailers along corporates’ value chains. ékole ( https://ekole.cool/) - The conscious and democratic brand of healthy snacks and groceries, built with small local producers. Voalá (https://somosvoala.com/) - The franchise & community-powered marketplace for female-owned beauty salons. Reciclamos Juntos (https://reciclamosjuntos.com/) - The end-to-end plastic recycling service empowering informal waste collectors to connect waste generators with buyers.