Howard Thompson has a strong background in data analytics and marketing optimization. Howard worked as the Director of Analytics at Fusion Analytics UK since July 2016. Prior to this, they were the Director of BerryThompson from May 2014 to June 2016, where they focused on creating marketing optimization platforms. Howard also worked as a Professional Services Consultant at Greenstone Data Solutions from January 2012 to April 2014, providing analytical and sales support. Before that, they were a Professional Services Consultant at TCP Marketing Solutions LLP from May 2011 to May 2013, where they successfully implemented contact optimization software for a client. Mr. Thompson began their career as an Analyst at Beyond Analysis from November 2010 to May 2011, and earlier worked as an Analyst at Transactis from October 2008 to November 2010. Howard also had a statistical analysis internship at OneMove in July 2007.
Howard Thompson received a BSc in Mathematics from the University of Leeds, where they studied from 2005 to 2008.
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Fusion Analytics UK
The Fusion Analytics team are masters in successfully integrating and interrogating data to power business performance. We bring clarity and practical insights from complex data and marketing analytics issues. We blend this with experience and guidance to drive positive results for our clients' campaigns, projects and operations. Our core offering focuses on 3 areas... Our Web Fusion Data Analytics Platform delivers more meaningful marketing data analysis by providing: - Multichannel data analytics in a user-friendly single view - and that includes both online and offline channels - Clear and transparent insights of all marketing metrics - Streamlined complex data and sources for better segmentation, targeting, tracking and analysis - Improved data accuracy and quality Our Data Consultancy Team enable more informed and accurate analysis to aid decision-making by bringing: - Improved data accuracy across an organisation - Sense, clarity and understanding to complex data - Proven data modelling and statistical modelling approaches - MI reporting - Innovative data capture and management approaches Our Data Analytics Partnering for Agencies Suite equips agencies with a broader range of analytic services for their clients. It provides: - White-labelled data and marketing metrics platforms - White-labelled data consultancy - Practical data insights and analysis - Outsourced data analysts and experts - to reduce the cost of recruiting. Common benefits we bring to organisations are: 1. Greater insight about their customers 2. Making complex digital and data reporting simple 3. Better connected attribution 4. Improved CRM and customer journeys Do get in touch for an initial chat about how we can help your organisation make better use of its data. E: info@fusion-analytics.co.uk or give us a call at 020 328 7538