Kristina Tasheva

Kristina Tasheva has a diverse work experience, starting in 2007 with an internship at Coca-Cola HBC. Kristina then went on to work at GfK NOP in 2010 as an intern in the Global Marketing department. In 2013, they joined GfK as a Mobile Advertising Effectiveness trainee, where they integrated mobile into advertising tracking and analyzed digital campaign data. From 2013 to 2015, Kristina worked as a Social Producer at Under The Line, a digital platform for communication between designers, photographers, and clients. In 2015, they became an Online Marketing Consultant at NEWCRAFT, assisting companies in their digital transformation. In 2016, they joined Pervorm as a Sr. Programmatic Advertising Specialist, providing strategic consulting and managing accounts in the luxury cosmetics, fashion, and retail industries. Kristina was later promoted to Programmatic Advertising Consultant in 2018. In 2019, Kristina began working at G-Star RAW as a Digital Media Manager and progressed through various roles to their current position as Global Brand Media Lead.

Kristina Tasheva's education history is as follows:

From 2021 to 2023, they attended Abbey Road Institute and pursued an advanced diploma in Music Production & Sound Engineering.

In 2012 to 2013, they studied at the University of Amsterdam and obtained a Master of Science (MSc) degree in Information Science/Studies.

In 2009, they participated in a parallel programming course (Erasmus program) at Pázmány Péter Katolikus Egyetem.

From 2007 to 2011, they completed their Bachelor of Science (B.Sc.) in Computer Systems and Technologies at the Technical University of Sofia.

In addition, they have obtained various certifications such as Adform Essentials, T1 Platform Certification, DoubleClick Bid Manager, DoubleClick Search, Adwords Certification, and Summer school on European programs and projects for the development of technological business.