Lance Robin C.

Lance Robin C. is currently the Director of Marketing Analytics at Gain Theory, bringing extensive experience in delivering marketing mix models for Fortune 100 clients. Previously, Lance worked at IPG Mediabrands as a Senior Marketing Analyst, focusing on rigorous quantitative methods to extract value from media spending. Lance also has experience as a Business Analyst at Mitchell Madison Group and as a Part-Time Instructor at Ateneo de Manila University. With a background in Management Engineering and Logistics, Materials, and Supply Chain Management, Lance brings a strong analytical skill set to their roles.