Shannon Wallace

Shannon Wallace is an experienced Business Analyst at GAINSCO since October 2013, specializing as a Salesforce and Pardot Product Owner while supporting Field Sales, Operations, and Marketing teams by enhancing Sales Cloud CRM and Pardot marketing software. Utilizing Agile Marketing methodology, Shannon delivers value through optimal user experience. Previous roles include Sales Business Development Manager, overseeing a team of over 10 sales associates and driving business growth, as well as Marketing/Sales Support Coordinator at LKW Concepts and Account Manager/Corporate Trainer at babybliss. Shannon holds a Bachelor of Business Administration in Marketing from Southern Methodist University, completed in 2011.