Charles P. Garcia

CEO at Garcia Trujillo

Charles P. Garcia co-founded the company with some of most prominent Hispanic business leaders in the United States. Prior to this, he served as the Chief Executive Officer of a financial services and investment banking firm focused on the Hispanic market, which he sold in 2006. At one point it grew to 60 offices in seven countries, with 20,000 Hispanic clients with over $2 billion in assets. His firm was named by Inc. magazine as the # 8 fastest growing privately held company in the country and he was named Entrepreneur of the Year by three national organizations.

He is serving his fourth term as Chairman of the Board of Visitors of the U.S. Air Force Academy, a Presidential appointment. He is on the Board of Directors of Winn Dixie Stores, a Fortune 500 company that is one of the nation’s largest food retailers in the southeast. He is a member and former Chairman of the Aetna Latino Advisory Council, an advisory board reporting to the CEO of Aetna, Inc. focused on growing the Hispanic market share of this diversified healthcare company. He is the national spokesman and Hispanic market consultant for Amway Global, a leader in the $80 billion global direct selling industry. He is a director of the National Society of Hispanic MBAs, a leading Hispanic business organization. Charles is a member of the advisory board for the Florida State University Center for Hispanic Marketing Communication, a national hub for innovative research for marketing to Hispanic consumers.

He is a graduate of Columbia Law School and a member of The Florida Bar. He is a member of the Young Presidents Organization (YPO).

Timeline

  • CEO

    Current role