Joan Prats

Joan Prats is an experienced leader in corporate affairs and sustainable business practices, currently serving as General Manager at GCR Group since May 2021. Prior to this role, Joan held various senior positions at The Coca-Cola Company from 1995 to 2021, including Vice President Corporate Affairs for Mexico, and Director roles in Latin America and Europe. Joan's impact includes developing strategic frameworks that enhanced Coca-Cola's reputation and growth while serving on several prestigious boards, such as Jugos del Valle, PetStar, and Pronatura. Educated at institutions including The Wharton School and Thunderbird School of Global Management, Joan holds an MBA in International Management and Marketing.