Alberto Rovati

Alberto Rovati has over 25 years of experience in marketing and communication, currently serving as the Head of Marketing and Communication for the Italian Area at Geberit since 1995. In this role, Alberto leads BtoC and BtoB marketing initiatives while managing a team of five partners. Previous positions at Geberit include Head of the Italian BtoB Marketing and Communication and Coordinator of the Marketing and Communication Office. Additionally, Alberto worked as a PR Manager at the Federation for the Integration of Handicapped People of the Ticino area and as a Promoter for "Carte jeunes" at the Department of Social Works. Earlier career experience includes managing marketing and sales for Randal Sports Medical Products SA. Alberto holds a Master in Digital Marketing Communication from Sole24Ore business school and has received multiple degrees in marketing and communication from various institutions, reflecting a strong commitment to professional development.