Daniela Busse, Ph.D., currently serves as Vice President of Technology & Product Strategy at GEICO, leading StratOps, TPM, and Incubation initiatives within a large tech and product organization. With over 20 years of experience, Daniela has held notable positions including Vice Chair of the Board of Directors at GABA Northern California, Principal at Hilden Labs, and Research Leader at Facebook, focusing on social media's positive future. Previous roles include Vice President of XD Research & Strategy at Wells Fargo, Director of Global Innovation and Strategic Partnerships at Citi, and Director of User Experience Research at SAP. Daniela's educational background includes a Ph.D. in Computing Science from The University of Glasgow, alongside various executive education programs at Stanford University.
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