Natalia Jaworska

Senior Project Manager at Gemius

Natalia Jaworska has worked in various roles and companies throughout their career. From 2020 onwards, they have been working as a Senior Project Manager at Gemius, where they support the growth of the gAudience/Mediapanel study in Poland and the Czech Republic. Natalia is also responsible for validating gAudience data quality across all markets. Before that, from 2019 to 2020, they were a Digital Insight Senior Specialist at Grupa Żywiec S.A. In this role, they likely handled digital insights and analysis. Prior to that, from 2014 to 2019, Natalia worked at OMD Poland as a Senior Research Manager, where they expanded the classic research and insights field by analyzing unstructured data from social media monitoring using recurrent neural networks. Natalia started their professional career as a Researcher at WYG PSDB from 2010 to 2014. Finally, Natalia gained initial experience as a Trainee at Millward Brown from 2009 to 2010.

Natalia Jaworska pursued a Master's degree in sociology from the University of Warsaw from 2005 to 2010. Following this, they attended the Polish-Japanese Academy of Information Technology from 2011 to 2012 to obtain a postgraduate degree in Computational Methods in Social Research.

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