Carrie Breisach

Carrie Breisach is an accomplished professional with extensive experience in consumer insights and market intelligence, currently serving as Senior Director of Consumer Insights at General Mills since July 2007. Breisach has held various pivotal roles, including leading teams to drive growth opportunities and delivering impactful research and analytics across multiple brands in the US Snacks category, such as Nature Valley and Dunkaroos. Breisach also contributed to global frameworks and segmentation strategies while managing team insights for innovative snacking solutions. Prior roles at General Mills and MarketTools include positions focused on shopper insights and MBA-level internships, complemented by an MBA in Marketing Research from the Wisconsin School of Business and a BBA in Food & CPG Marketing and Economics from Western Michigan University.