Greta Weydauer

Sr. Associate Brand Manager, Cereal Innovation at General Mills

Greta Weydauer has significant experience in brand management and marketing, currently serving as an Associate Brand Manager for Annie’s Fruit Snacks and previously for Salty Snacks at General Mills since January 2013. Greta's background includes roles as a Senior Brand Associate for Progresso and Senior Marketing Associate for various brands such as Chex and Nature Valley. Earlier in her career, Greta worked at Delaware North Companies as a Food & Beverage Intern, where responsibilities included order placement, inventory organization, and staff supervision. Greta holds a degree in Food System & Technology with a focus on Food Merchandising & Distribution from the University of Wisconsin-Stout, obtained in 2012.

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General Mills

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General Mills brands include Cheerios, Annie's, Yoplait, Nature Valley, Häagen-Dazs, Betty Crocker, Pillsbury, Old El Paso, Wanchai Ferry, Yoki, Blue and more.


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