Jason Stevens

Sr. Associate Brand Manager - Ratio Yogurt at General Mills

Jason Stevens is a seasoned marketing professional with extensive experience in brand management, currently serving as a Senior Associate Brand Manager at General Mills since August 2020. In this role, Stevens oversees the P&L for Old El Paso Frozen Snacks, successfully exceeding launch revenue expectations and developing a new product innovation pipeline. Previous positions at General Mills include driving growth in the $375 million Fruit Snacks segment and achieving double-digit growth for Annie's Mac and Cheese brand. Prior to joining General Mills, Stevens held various managerial roles at Target, focusing on eCommerce and guest services, as well as experience as a touring musician. Stevens holds an MBA from the University of Minnesota's Carlson School of Management and a Bachelor of Science in Business Management from Arizona State University's W. P. Carey School of Business.

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General Mills

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General Mills brands include Cheerios, Annie's, Yoplait, Nature Valley, Häagen-Dazs, Betty Crocker, Pillsbury, Old El Paso, Wanchai Ferry, Yoki, Blue and more.


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