Larissa Starkweather

Larissa Starkweather has extensive experience in customer marketing and brand strategy, currently serving as Associate Manager in Customer Marketing at Walmart for General Mills since January 2018. Prior roles at General Mills include Senior Planner and Brand Experience Planner. Larissa began their career as a Field Sales Associate and later interned as a Data Analyst/Social Media Intern at ITR Group, where responsibilities included content targeting and campaign strategy development. Additionally, an internship at van Wagenen Financial Services involved project execution and relationship management. Larissa earned a Bachelor’s Degree in Marketing from Iowa State University’s Ivy College of Business in 2017.