Adam Sparling

Adam Sparling is a seasoned professional with extensive experience in growth strategy and revenue management, particularly within the automotive and digital services sectors. Currently serving as the Head of Acquisition and Revenue Strategy for OnStar Digital Services at General Motors, Adam has successfully defined growth strategies that have led to significant revenue growth. Previous roles include leading go-to-market efforts for OnStar Guardian and identifying new business opportunities for BrightDrop. Adam's background also encompasses strategic finance and analytics in various capacities, including roles at Digitas North America and Scouts Inc. Adam holds an MBA in Business Analytics from Bentley University and a BA in Finance from Michigan State University.