Alyssa Bartolotta

Analyst, CX Research & Insights at General Motors

Alyssa Bartolotta is an experienced professional in market research and digital marketing, currently serving as an Analyst in CX Research & Insights at General Motors since June 2024. Prior to this role, Alyssa worked at Research America, Inc. as a Market Research Project Manager from December 2021 to May 2024, and held positions at Heartland Dental, including Senior Market Research Analyst and Regional Marketing Strategist from July 2018 to December 2021. Previous experience includes a role as Digital Marketing Manager at Mike Dorian Ford from December 2014 to July 2018 and Production Coordinator at In The Mix Productions from April 2014 to April 2015. Alyssa’s educational background includes a Master of Science in Marketing Research from Michigan State University, and a Bachelor of Digital Media Technology alongside an Associate of Applied Sciences in Digital Media Design from Baker College.

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