Daniel Booth is a Design Thinking Coach and Innovation Design Lead with over fifteen years of experience in creating world-class products. They served as the Global Architecture Strategy Design Lead at General Motors, where they developed strategic initiatives for vehicle families and engaged in customer research. Previously, Daniel received recognition as an Interior Designer for the award-winning 2008 Cadillac SRX and led a global design team as a Seat Design Specialist. They hold a Bachelor of Fine Arts in Industrial Design from Brigham Young University and an MBA from Michigan State University.
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