Joe Mazeika

Joe Mazeika is an experienced media and marketing professional with a strong background in global media operations and digital marketing. Currently serving as Assistant Director of Global Media Services at General Motors since May 2012, Joe leads efforts to enhance media spend efficiency and implement marketing strategies aligned with business objectives. Previously held roles include Global Media Operations Manager and Global Digital Marketing Optimization Manager at General Motors, where Joe achieved significant budget efficiencies and drove marketing optimization across digital channels. Joe's earlier career includes strategic positions at Starcom MediaVest Group, SMG Search, and Doner Advertising, contributing to notable revenue increases and market innovations. Joe holds a degree in Broadcast/Cinematic Arts from Central Michigan University.