Aneta Botková

Aneta Botková is an experienced professional in internal communications, currently working at Generali since June 2024. Prior to this role, Aneta served as the Internal Communications Ambassador for the CEE region at Heureka Group from August 2020 to August 2023, where responsibilities included setting regional strategies, managing internal events, and leading a culture team during acquisitions. Aneta's career also includes a position at IKEA Group from November 2015 to November 2019, where tasks involved overseeing internal communications across Czechia, Slovakia, and Hungary, organizing large-scale events, and mentoring project leaders. Earlier roles at TOP HOTEL Praha and Jazyková škola Jipka involved marketing responsibilities and event support. Aneta holds a Master's degree in Marketing Communication from Tomas Bata University in Zlín and has furthered education at Tallinn University.