Gonzalo Rodriguez currently serves as the Head of Group B2B2C Partnerships at Generali since March 2021, having previously held the position of Head of Distribution Experience at La Caja de Ahorro y Seguro from October 2015 to February 2021. Gonzalo's expertise includes enhancing distributor experiences through programs focused on feedback, segmentation, relationship management, and marketing support, while also playing a significant role in B2B2C strategic initiatives. Prior to this, Gonzalo worked at Zurich Insurance Company in various marketing roles, culminating as Team Leader of Marketing. Gonzalo holds multiple degrees, including a Licentiate in Business Administration from Universidad Nacional de San Martín, an MBA from thePower, and has participated in the Generali Leadership Program at HEC Paris. Ongoing education includes programs at Universidad del Salvador and University of Buenos Aires, focusing on communication, strategic marketing, and project management.
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