Pablo Canas de Villanueva

Pablo Canas de Villanueva is an experienced professional in the insurance sector, currently serving as Director Comercial de Zona at Generali since February 2024, focusing on the regions of Cádiz, Sevilla, and Huelva. Previously, from January 2023 to February 2024, Pablo held the dual roles of Director Comercial de Zona and Coordinador Nacional de Vida at Liberty Seguros, where responsibilities included the development and oversight of insurance mediators in the assigned geographical areas. Pablo's career at Liberty Seguros began in 1998, spanning over a decade, during which various roles such as Director Desarrollo Regional and Director Comercial de Zona involved project design, training, and mediator development. Earlier experience includes the position of Director Comercial de Zona at Commercial Union from 1993 to 1998, where foundational skills in sales were cultivated.