Quan Pham

Group Director, Analytics at Generator Media + Analytics

Quan Pham is the current Group Director of Analytics at Generator Media + Analytics. Prior to this, they served as the Director of Analytics and Insights at MERGE from October 2017 to April 2021. From June 2014 to October 2017, they were the Manager of Analytics and Insights at ymarketing, where they were the primary analytics lead on all agency accounts. Pham began their career in 2012 as the Manager of Digital Analytics and eCommerce at Oakley, where they managed a team of analysts in support of sales, financial reporting, consumer insights, CRM, tag management, site improvement, optimization and testing, mobile app development and analytics, omnichannel strategy, digital strategy and competitive analysis, ecommerce replatforming and site redesign strategy and implementation support, site feedback analysis, voice of the consumer support, customer lifecycle and loyalty/retention support, and merchandising and demand planning support.

Quan Pham has a BA in Economics from UC Irvine and has completed an extension course in Introduction to Data Science from the University of California, Irvine Division of Continuing Education.

Quan Pham reports to Chris Gilbertie, Co-Founder & Managing Partner. They are on a team with Erika Cramer - SVP, Communications Strategy, Greg Messerle - Co-Founder, and Erin Kelley - Communications Strategy Director.

Timeline

  • Group Director, Analytics

    Current role