Caroline Souza is an experienced marketing professional with a strong background in communication and branding, currently serving as a Marketing Analyst at Genesis Group since December 2022. Caroline has previously worked at Vanguard, where duties included developing marketing strategies and managing brand identity from August 2021 to November 2022, and as a Marketing Supervisor at UNIPAX, leading marketing and communication plans from October 2018 to August 2021. Early career experience includes roles as a Marketing Analyst at CCAA and as a Copywriter for Portal Londrinatur, focusing on content creation and social media management. Caroline's educational credentials include a Master's in Communication from UEL and an MBA in Marketing from USP/Esalq, with additional qualifications in Organizational Communication and Journalism.
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