Allison Jurgens

Allison Jurgens currently serves as Sr. Manager of Digital Strategy at Genmab, focusing on US Digital Marketing and Omnichannel Strategy within the Oncology/Hematology sector since May 2022. Prior to this role, Jurgens held various positions at Area 23, culminating in the role of VP, Account Director, where responsibilities included managing client experiences for Eli Lilly across Oncology/Hematology and Headache Disorders. Earlier career experience includes roles at Sudler & Hennessey, where Jurgens worked with clients such as Novartis and GSK in the Hematology and Pediatric Vaccines categories. Jurgens holds an MBA in Marketing from Montclair State University and a BS in Marketing with a minor in Advertising from the University of Delaware.