Kristine Lim

Kristine Lim is currently the AVP Marketing Strategy at Genting Malaysia. Kristine has over 8 years of experience in the field of marketing and sales, with a focus on destination marketing.

Kristine started their career as a Vice President of Destination Marketing at Themed Attractions Resorts & Hotels Sdn Bhd in 2012, where they led the team in developing marketing campaigns and activities for the company’s attractions and resorts. In 2018, they moved to SuperPark Malaysia as their Sales & Marketing Manager, where they were part of the pre-opening team. Kristine was responsible for leading the SuperPark brand and marketing communications plan, as well as developing long-term sales plans for key accounts.

After leaving SuperPark in 2019, Kristine became a freelance marketing consultant before taking on their current role at Genting Malaysia in 2020.

Kristine Lim has a Bachelor of Business Management from National University of Malaysia and a certification from the Digital Marketing Institute in Certified Digital Marketing Professional. Kristine also has a certification from Econsultancy in CONTENT MARKETING FOR WEB, MOBILE AND SOCIAL MEDIA.

Kristine Lim reports to Nicco Tan, Vice President. Merilyn Eng - Research Manager, Amanda Chan - Brand Manager report to Kristine Lim. They work with and Soo Chan Yee - AVP Marketing Operations.