Genuinely Conscious
Kiera Murray is a seasoned professional in the fashion and marketing industry, currently serving as Co-Founder and Creative Director at Genuinely Conscious since January 2022. Previously, Kiera held the position of Junior Creative Strategist at Beautiful Earth Boutique and Campaign Executive at GREAT WORQS. Kiera began career at Nike as a Brand Marketing Intern specializing in women's initiatives and has experience as a Social Media Coordinator for Manchester Style Showcase. Early roles included a Sales Assistant at Kurt Geiger and COS, where Kiera developed skills in social media management, visual merchandising, and customer engagement. Kiera's educational background includes a BA in International Fashion Promotion from The Manchester Metropolitan University and a certificate in Fashion and Sustainability from the London College of Fashion.
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Genuinely Conscious
Genuinely Conscious is a sustainable marketing agency for fashion brands with a passion beyond product. Co-founded by two female Gen-Z’s and backed by a diverse team of over 60 global creative experts, Genuinely Conscious specialises in advertising, influencer marketing, social media strategy and content creation. We use deep in-house research to stay ahead of consumers’ fast-changing attitudes, motivations and fears, providing ROI-boosting results. Or, put another way: we create campaigns that change perceptions - and shout it to the world.