Sarah Hitchcock

Sarah Hitchcock began their work experience in 1997 at Boots, where they worked as a Customer and Marketing Insights Analyst. Sarah was responsible for setting pricing strategies and understanding customer behavior using the Advantage card. In 2000, they moved to Energis Telecoms as a Sales Forecasting Analyst. Sarah then joined Sainsbury's in 2001, initially as a Business Insights Analyst and later held various roles including Location Analyst, Location Planning Manager, Head of Location Analysis, and Head of Network & Investment Planning. In 2012, Sarah Hitchcock became the Chief Operating Officer at GEOLYTIX, where they help businesses make informed decisions by analyzing location data. Sarah also worked for the Cabinet Office as a Member of the Open Data User Group from 2012 to 2013.

Sarah Hitchcock completed their education at the University of Nottingham from 1994 to 1997, where they obtained a Bachelor of Science degree in Mathematics and Economics. Prior to that, they attended Brighouse High School from 1987 to 1994. In terms of additional certifications, Sarah obtained Cyber Essentials certification from The IASME Consortium Ltd in October 2022.