Will Lawton is an experienced professional in demand generation and marketing, currently serving as the Senior Demand Generation Manager at Sona since September 2024. Prior to this, Will held similar roles at Kallidus and Peppy, focusing on impactful employee health benefits and learning management systems. Earlier experience includes positions at Lantum as Marketing Operations Manager, Dext as Global Campaign Team Lead and Campaign Manager, and contributing to Silent Radio UK. Additional roles span event services, sports coaching, and sales assistance, alongside co-founding U25 Mentoring. Will obtained a Bachelor of Arts in Music from the University of Leeds.
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