Ariane Roquete

Ariane Roquete serves as Diretora de Mercado e Novos Negócios at Tornak Holding since May 2017, focusing on developing experiential business opportunities and leading commercial ventures across multiple high-profile projects. In addition, Ariane holds positions as Head de Mercado at RBS Ventures and CEO at gexperience, both starting in July 2022 and September 2022, respectively. Previous roles include Gerente Regional de Marketing at The Coca-Cola Company, managing brand health indicators, and Gerente Comercial at Grupo RBS, overseeing national client accounts and fostering internal synergy. Ariane's educational background includes an MBA in Business Administration from ESPM and a Bachelor's degree in Advertising from ULBRA.