Alex Freudmann

Director at Gist Limited

Alex Freudmann is an accomplished executive with extensive experience in the food and retail sectors. Currently serving as Managing Director of M&S Food at Marks and Spencer and as a Director at Gist Limited, Alex has a proven track record of leadership in various roles, including Managing Director at Dan Murphy's and Director of Fresh Foods at Coles. Alex’s career at Coles encompassed responsibilities for multiple business units and led substantial grocery operations. Previous positions at Tesco included Senior Buying Manager and Category Director, where Alex was instrumental in developing successful product lines and services. Alex holds an Advanced Management Program degree from Harvard Business School and a BA Hons in History from the University of Oxford.

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