Salomé Balke

Shah Alum currently serves as Vice President, Digital at J.P. Morgan, a position held since July 2016, and previously held the role of eCRM Manager for the EMEA region. Shah's extensive experience in digital marketing includes consultancy work at emocial digital and Wildfire HQ Marketing, focusing on e-marketing and B2B digital marketing strategies. Shah has also managed marketing solutions at Naked Communications Europe and has experience as a Campaign Manager for Intela, successfully driving revenue through email channels. Other roles include Digital Producer at eBay Enterprise, where campaign management for high-revenue clients was a key focus, and Client Service Consultant at Emailvision, managing SME accounts and providing consulting on email marketing best practices. Shah holds a BSc in Information Systems with Business Management from the University of Westminster.