Giti Tire
Brian McDermott has over 30 years of experience in the tire industry, currently serving as the General Manager and UK & European PCR Sales Manager at Giti Tire since November 2011. In this role, Brian oversees the P&L, commercial strategy, sales, marketing, and operational development of Giti Tire UK Ltd., managing a business unit with a turnover exceeding £15 million. Prior to Giti Tire, Brian was a Key Account Manager at Pirelli from March 1990 to October 2011, where responsibilities included account management for three of the company’s top five customers in the UK passenger car tyre replacement market.
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