Alissa Reiter

Alissa Reiter has extensive experience in marketing and leadership roles. Alissa is currently working as an Executive Coach - Global Faculty at SNP Communications, a position they started in October 2022. Prior to that, they were the Chief Marketing Officer at Legacy, starting in September 2022.

From 2021 to 2022, Alissa served as the Chief Marketing Officer at Evernow. Before that, they held multiple roles at Zillow from 2016 to 2021, including Vice President, Brand Marketing and Vice President Marketing. During their time at Zillow, they led significant brand evolution and oversaw integrated marketing campaigns that resulted in impressive growth and outperformance.

From 2014 to 2016, Alissa worked as the Vice President of Marketing at Counsyl, where they played a key role in fueling revenue growth and building the marketing function from the ground up. Prior to that, they had a short but impactful tenure as the General Manager and Vice President of Marketing at BeRecruited in 2013 and 2014.

Alissa's experience also includes roles at Ancestry.com, Hawaiian Airlines, BabyCenter.com (a Johnson & Johnson Company), and Clorox. At Ancestry.com, they served as the Senior Director of Product Management and drove substantial profitable growth. At Hawaiian Airlines, they were the Senior Director of Digital Marketing and exceeded revenue targets through optimization and web overhauls. At BabyCenter.com, Alissa held various leadership positions in subscriptions, product management, and product strategy.

Throughout their career, Alissa has consistently demonstrated their ability to drive growth, optimize marketing efforts, and build successful teams.

Alissa Reiter holds a BA degree in History from Northwestern University. Alissa also attended the University of Sussex, where they pursued further studies in History. Additionally, they completed an MBA program at Stanford University Graduate School of Business, although the exact dates for all of their educational endeavors were not provided.