Lilia Belkacem

Lilia Belkacem currently serves as a Superviseur in performance media at Glassroom, starting in November 2024. Prior to this role, Lilia accumulated extensive experience at Omnicom Media Group Montréal from March 2021 to November 2024, where responsibilities included supervising digital accounts, managing platforms, and executing digital strategy planning. Lilia's expertise encompasses a variety of platforms, including DCM, DV360, YAHOO Advertising, Meta Business Suite, Pinterest Business, and Google Ads. Previous positions include digital analyst and marketing/event coordinator at TBWA DJAZ and marketing coordinator at SARL SYSMED. Lilia is furthering education at HEC Montréal, pursuing a DESS in management with a focus on e-commerce, after earning a Bachelor's degree in business administration/marketing from the same institution and a license in management from IAE Amiens.