Jim DeLash has extensive experience in marketing, currently serving as the Omnichannel Marketing Director at GlaxoSmithKline since June 2002, where responsibilities include developing marketing campaigns through customer segmentation and advancing trigger programs. Prior roles include Director of Digital Marketing & Media and Manager of Commercial Analysis at Temple University, where Jim taught courses on Digital and Direct Marketing as an Adjunct Professor. Previous experience also includes leadership positions in customer marketing at Rodale and circulation management at Bicycling Magazine, as well as marketing management at Burpee. Jim holds an MBA in Organizational Behavior from Temple University and a B.S. in Marketing from Rider University.
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