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Nati Almansa

Head of Business Development & Digital Strategy at Glocally

Nati Almansa has a diverse work experience in various roles in the digital marketing industry. Nati has worked as a MLocal Director at GroupM Spain since 2018. Prior to that, they were the Head of Business Development & Digital Strategy at Glocally starting from 2015. From 2013 to 2015, they served as the Global Digital Manager at Loewe, where they were responsible for implementing the digital strategy and increasing brand awareness through various channels. Before that, they worked at Havas Media Group España as the Director Servicios Cliente, creating strategic solutions for clients in the automotive, luxury, spirits, and fashion industries.

In 2009, Nati was the Head of Digital at Starcom Mediavest Group, where they developed digital media strategies aligned with clients' objectives. Nati also has experience as a Digital Account Manager at OMD International, coordinating European teams to localize global digital strategies. Earlier in their career, they worked as an Account Manager at Diffiniti (Aegis), and as a Search Manager at eBay Spain, where they were responsible for optimizing search campaigns.

Nati began their career in 2002 at Media Contacts, starting as an Online Planner and progressing to an Account Manager. Nati was involved in media planning, campaign analysis, and optimization for clients in the telecoms, travel, finance, and consumer goods industries. Overall, Nati Almansa has a strong background in digital strategy, business development, and client services.

Nati Almansa pursued their education at various institutes. From 2020 to 2021, they attended the Formación Cámara de Comercio de Madrid where they completed the Programa Superior Mujer y Liderazgo. In 2013, they enrolled at IE Business School and participated in the Programa Superior de Dirección y Gestión estratégica del universo del lujo. Additionally, from 1995 to 2001, Nati Almansa studied at the Universidad Pontificia Comillas, obtaining a double degree in Derecho (Law) and Administración de Empresas (Business Administration) with a focus on E3.

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