Ayesha Rashid

Chief Strategy Officer at GMS

Ayesha Rashid is an experienced professional with a diverse background in strategic leadership and customer experience within the telecommunications and consulting sectors. Currently serving as the Chief Strategy Officer at GMS - Global Message Services, Ayesha has also advised the CEO at Circles and held the position of Managing Director at Ogilvy Consulting, specializing in Growth & Innovation. Previous roles include Digital Brand & Customer Experience Lead focused on Digital Transformation at Virgin Mobile Middle East & Africa and Business Strategy Director at Start Design, leading initiatives in customer experience and the TMT sector. Ayesha holds a Fintech Executive Programme degree from Saïd Business School, University of Oxford, and an undergraduate degree from Northumbria University.

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