Joanne Hickman

Brand Shopper Marketing Manager at Golden Acre Foods | B Corp

Joanne Hickman is a seasoned marketing professional with extensive experience in shopper marketing, currently serving as the Brand Shopper Marketing Manager at Golden Acre Foods since January 2024. Joanne previously held several roles at Johnson & Johnson from July 2014 to May 2022, including Shopper Marketing Manager for seasonal brands, High Street brands, and the Baby & Beauty portfolio. Earlier experience includes a position as Trade Marketing Executive at Omega Pharma UK & Ireland, where key responsibilities involved commercial strategy and implementation. Additional roles include a Team Leader and Member at the London 2012 Paralympic Games, Shopper Marketing Assistant at Douwe Egberts, and Student Ambassador at the University of Surrey. Joanne holds a BSc (Hons) in Business Management from the University of Surrey. Key achievements encompass awards such as Employee of the Quarter and a POPAI Bronze Award.

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