John Greenwood

COO & Co-Founder at Goldfinch Health

His extensive background in advanced surgical procedures prompted John Greenwood to make his vision of improved standards of care available to everyone. This led to him joining Brand Newland in founding Goldfinch Health, where he’s able to ensure patients receive the best possible surgical experiences.

John’s background in medical research led him to a career of working with physicians. For over a decade, he worked in operating rooms, training and advising on thousands of advanced procedures with some of the most advanced and respected companies in healthcare. With 15 years of experience with physicians, John brings leadership expertise in pain management, surgical techniques, Enhanced Recovery After Surgery (ERAS) protocols, and clinical program implementation. He holds a bachelor of science in biology degree from the University of Iowa.

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  • COO & Co-Founder

    Current role

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